Nasaru Naturals Privacy Policy

Last updated: June 2025

This Privacy Policy describes how Nasaru Naturals (the “Site,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from nasarunaturals.com (the “Site”) or otherwise communicate with us (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. When we make significant changes, we will notify you by posting the revised Privacy Policy on the Site, updating the “Last updated” date, and, where required by law, providing additional notification (e.g., email or a pop-up notice on the Site). Your continued use of the Services after any update constitutes your acceptance of the revised Privacy Policy.

Legal Basis for Processing Personal Information

We process your personal information based on one or more of the following legal bases:

• Consent: Where you have given us explicit consent to process your personal data.
• Contractual necessity: To fulfill our obligations under a contract, such as processing payments and fulfilling orders.
• Legal obligations: To comply with applicable legal and regulatory requirements.
• Legitimate interests: Where processing is necessary for our legitimate business purposes, such as improving our services and preventing fraud, provided these interests are not overridden by your rights.

What Personal Information We Collect

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

• Basic contact details: Name, address, phone number, email.
• Order information: Billing address, shipping address, payment confirmation, email address, phone number.
• Account information: Username, password, security questions.
• Shopping information: Items viewed, added to cart, or added to a wishlist.
• Customer support information: Any details you include in communications with us.

Information We Collect through Cookies and Tracking Technologies

We automatically collect certain information about your interaction with the Services (“Usage Data”) using cookies, pixels, and similar technologies. This includes:

• Device information (e.g., device type, operating system, and browser type).
• IP address and network connection data.
• Interaction data (e.g., pages viewed, links clicked).

You can manage cookie preferences through your browser settings. Please note that blocking cookies may impact the functionality of our Services.

Information We Obtain from Third Parties

We may receive your personal information from third parties, such as:

• Service providers: Companies like Shopify and payment processors that support our operations.
• Advertising partners: Information related to your interactions with our advertisements.

How We Use Your Personal Information

We use your personal information for the following purposes:

1. Providing Products and Services:
   • To process payments, fulfill orders, and arrange shipping.
   • To create and manage your account.
   • To handle returns, exchanges, and customer reviews.
2. Marketing and Advertising:
   • To send promotional communications via email, SMS, or postal mail.
   • To tailor advertisements to your interests on our Site and other platforms.
3. Security and Fraud Prevention:
   • To detect, investigate, and prevent fraudulent or malicious activity.
4. Legal Compliance:
   • To comply with legal obligations and enforce our terms.

How We Disclose Personal Information

We may share your personal information with the following parties:

• Service providers: For IT management, payment processing, customer support, and shipping.
• Advertising and business partners: To provide tailored marketing.
• Affiliates: For corporate purposes within our business group.
• Legal and regulatory bodies: To comply with legal requirements or protect rights.

International Data Transfers

If your personal information is transferred outside Kenya, we ensure appropriate safeguards are in place to protect it, such as Standard Contractual Clauses or similar agreements.

Your Rights and Choices

You may have the following rights under the Kenya Data Protection Act, 2019:

1. Right to Access: Request access to the personal information we hold about you.
2. Right to Correction: Request corrections to inaccurate or incomplete data.
3. Right to Deletion: Request the deletion of your personal information, subject to legal and contractual obligations.
4. Right to Restrict Processing: Limit how your data is used in certain circumstances.
5. Right to Object: Object to the processing of your personal data for specific purposes, such as direct marketing.
6. Right to Data Portability: Request a copy of your data in a structured, machine-readable format.

To exercise your rights, contact us at info@back2origin.com. We will respond within the timeframe required by applicable law.

Cookies

We use cookies to enhance your experience, analyze traffic, and serve personalized content. You can adjust cookie preferences through your browser settings.

Cookie Policy

1. What are Cookies? Cookies are small text files stored on your device that help us recognize you and improve your experience on our Site. They may include:
   • Essential Cookies: Necessary for the functionality of the Site.
   • Performance Cookies: Collect data on how you interact with the Site.
   • Targeting/Advertising Cookies: Used to show you personalized advertisements.
2. How We Use Cookies:
   • To remember your preferences and settings.
   • To track usage and analyze Site performance.
   • To deliver targeted advertisements based on your browsing behavior.
3. Managing Cookies: You can manage or disable cookies through your browser settings. Note that disabling cookies may affect the functionality of certain features on the Site.
4. Third-Party Cookies: Some cookies are set by third parties (e.g., analytics providers like Google Analytics or advertisers) to provide additional functionalities or marketing insights.

For more details about our use of cookies, contact us at info@back2origin.com.

Security and Retention of Your Information

We use industry-standard security measures to protect your data, including encryption, firewalls, and regular security audits. However, no method of transmission over the internet is completely secure.

We retain personal data only as long as necessary for the purposes described in this policy or as required by law. For example:

• Order information: Retained for five years for legal and tax purposes.
• Marketing preferences: Retained until you opt out.

Children’s Data

Our Services are not intended for individuals under 16 years old. If we learn that we have collected personal data from a minor, we will delete it promptly. Parents or guardians can contact us to request the deletion of a child’s data.

Third-Party Websites and Links

Our Site may link to third-party websites. We are not responsible for their privacy practices. We encourage you to review the privacy policies of any linked websites.

How to Contact Us

For questions or concerns about this Privacy Policy or to exercise your rights, please contact us:

Nasaru Naturals
Nairobi, Kenya